Carlos Tribino
Welcome to my Branding Portfolio
Welcome to my online portfolio. I’m a marketing executive with ove a couple of decades of experience — though, truth be told, it sometimes feels like dog years in this business. My career is an unusually balanced mix of client and agency work, Fortune 500s and startups, B2C and B2B, strategic branding and performance marketing. I’ve worked across industries as varied as media and entertainment, technology, life sciences, academia, CPG, fintech, luxury, and fashion among others. What you’ll find here is just a small sampling of some of the work I’m proudest of, the kind that, in one way or another, left a mark on the world.
Some of these brands you may never have heard of. Some you likely willl. And a few are probably sitting in your pocket, fridge, or browser right now. My background in journalism (NYU), media (Sorbonne University), and business (Columbia Business School) has given me a deep appreciation for brand storytelling, not just as creativity, but as strategy. After all, a good story doesn’t just sell; it sticks. Thanks for stopping by and for your curiosity.
